Rick Laney Marketing
9041 Executive Park Dr #114, Knoxville, TN 37923
Monday - Friday 8AM - 6PM
About the Business
Rick Laney Marketing LLC (@ricklaney) is an award-winning full-service marketing, advertising and public relations firm. They help clients ̶ ranging from small start-ups to well-established major corporations ̶ thrive by connecting them to customers. Based in Knoxville, Rick Laney Marketing currently serves clients in Oregon, Arizona, Ohio, Washington, Georgia and all over East Tennessee. The strategies and campaigns developed by Rick Laney Marketing get results, and success is measured in increased sales and increased market share for the clients it serves. While overall marketing strategy is the cornerstone of Rick Laney Marketing programs, the company has also established a reputation foraward-winning creative in the areas of print advertising, digital advertising, billboards, radio advertising, public relations campaigns, video production and web design. With a long and growing list of clients that are raving fans, and a business model that looks nothing like a traditional agency, Rick Laney Marketing is changing the way Knoxville businesses look at marketing, advertising and PR firms.
Knoxville's most exciting companies and brands know that Rick Laney Marketing helps clients THRIVE. From small startups to major corporations, Rick Laney Marketing is increasing revenue and market share for the companies it serves. AND an advertising/marketing/pr firm that doesn't charge an hourly rate ... SAY WHAT!?!? Rick Laney Marketing looks nothing like your grandma's marketing firm. Give them a call to see how they're helping the most exciting companies in Knoxville THRIVE! The most fun you've EVER had with a marketing firm!
About the Owner
For nearly 20 years, Rick Laney (@ricklaney) served as director and vice president of two Chicago-based holding companies where he successfully launched new companies and products, more than doubled market share and revenue for existing companies, and engineered marketing and investor relations strategies for successful initial public offerings (IPOs) on NASDAQ. As a client, Laney managed multi-million dollar advertising, marketing and public relations budgets and worked with some of the largest ad agencies in the country ̶ but he always felt as though those agencies had no idea what it was like to be a client. After a short stint as vice president of a public relations firm, he realized the traditional agency model was outdated and broken. "I started Rick Laney Marketing because there was a need for a new kind of agency - the kind of agency I had been looking for but couldn't find because it didn't exist," Laney said. "We built Rick Laney Marketing from the ground up around the needs of the customers we serve. The entire business model is different - we don't bill hourly, we meet deadlines and we adhere to budgets - things you would expect but rarely see in the agency world." His approach to marketing struck a chord with companies and organizations looking for tangible results from their marketing investments. Today, Rick Laney Marketing’s clients include McGhee Tyson Airport, Knox Area Rescue Ministries (KARM), Magnum Venus Products, Protomet, Copper Cellar Family of Restaurants, Home Builders Association of Greater Knoxville, RDI technologies, PTM Edge, Senior Home Assistance and many others. "Rick Laney Marketing helps clients thrive," Laney said, "and who doesn't want to thrive?"